On-Demand Training
The Comforter Playbook
Make an extra $400K a year cleaning comforters. While every other cleaner fights over
pants and shirts, you'll stack cash from big-ticket items nobody else wants to touch.
+$400K
That's what comforter cleaning added to our business last year.
It's the most profitable, scalable service you can focus on to grow your revenue and profit and almost nobody is doing it right.
Your high-profit service
hiding in plain sight
Comforter cleaning is the holy grail for your business when you deliver an irresistible offer and the right emotional trigger to your best clients and prospects. This playbook lays out exactly what you need to do to scale this service and how to do it.
The strategies, tactics, marketing, and packaging are all here, step by step. Follow the instructions and watch your profit sharply trend up.
Turn comforters into a year-round profit engine, not a seasonal add-on
- The exact marketing campaigns that bring comforters in like clockwork, without spending a dime on ads.
- The packaging and positioning system that makes comforters feel premium, so you can price them for real profit.
- The ready-to-use templates, scripts, and campaigns you can put to work immediately. No guesswork, no building from scratch.
- The streamlined production flow to process 150+ comforters a day with just 1â2 people, no new equipment, and no bottlenecks.
- A scale-up roadmap that tells you exactly what to do next, whether you're cleaning 10 comforters a day or 150.
Real owners, real outcomes.
â â â â â
We want more comforters!
"When I went all-in on comforters, things started moving-fast. The momentum builds over time, and before you know it, youâre the comforter expert in your market.
One of my early wins was launching quarterly text and email promos. I stuck with it, and in April 2025, we hit our best month ever â nearly 500 comforters cleaned. A couple years ago, we were doing one third of that.
What helped me the most was a shift in mindset. I let go of the pride around pricing and focused on customer appreciation & attraction initiatives and volume. Charging $50 per comforter is great â but not if youâre only doing a few a week.
We consistently reach out via text and email Promos to all clients on a quarterly basis.
We now use custom comforter promotional bags for both our route and in-store clients, and we operate with a clear, focused mindset: we want more comforters."
Kurt L.
â â â â â
"The program is a little bit genius!"
"The comforter program that Dave founded is funny, in that, it was there all the time and none of us saw it. I'm sure 100% of us think to ourselves, why the heck didn't I come up with that idea
forever ago. The truth is, people everywhere have been faced with the same issue for decades. We even experienced it ourselves before we got into the industry. "My comforter needs cleaning, it doesn't really fit in my washer and I know it's not really getting clean in there, but I don't want to spend 2 hours at a laundromat today either. Into the washer it goes. Drying it is another story, especially if it's down. Every home in the nation has a comforter no matter the demographic. In fact, they probably have 5 or so on average. Dave's comforter promotion addresses a basic need and attracts clients that otherwise might not ever engage with a dry cleaning company. We can then work to introduce these new clients to other services that they might find attractive. As simple as it is, the program is a little bit genius!"
Eric P.
â â â â â
"It's not difficult!"
"Why haven't you started comforters yet? My laundry was designed to do comforters in 2013. Special wash cycles, soaps and an attendant area designed to fold/package comforters. And best part of all, its not difficult! Ask yourself how many comforters do you own that you can wash & dry at home? Not many, and no one wants to take that much time to dry, rotate, and un-wrinkle their comforters. Make it easy for the customer and price it to profit. What has made our comforters special is to wrap them in butcher paper and tie them up nicely like a present. The paper offers breathability, is recyclable and differentiates us from the competition."
Travis U.
The Ultimate maverick move
You don't need more clients.
You need more profit from the clients you already have.
Get our full training plus our marketing templates plus our strategies to turn this into a year-round revenue stream, not just seasonal work.
This training is already making other cleaners thousands. Some of our Mavericks are now pulling in hundreds of thousands from comforters alone.
So here's my challenge to you: if you want a fast way to grow profits without adding more stress or labor, this is it.
Used by the Top 1% of Dry Cleaners
Get Your Game Plan
The Comforter Playbook
$497USD
One payment. Lifetime access.
The exact playbook we use to run comforters as a high-margin, year-round service, not a slow-season add-on.
- The full step-by-step training, including the PDF playbook
- Our exact marketing processes and templates
- The packaging system and in-store displays
- The workflow that keeps machines free
- Strategies to scale
If you donât love this training, we'll refund your investment right away. No questions asked.
Every other cleaner sleeps on comforters. I profited big time from them.
For the last 25 years I've built and scaled a real dry cleaning business that has done over $200M in services. Comforters became one of the single most profitable services we run, adding over $400K to our business last year and turning into a year-round profit engine, not just a seasonal add-on. I've documented the entire system, from marketing and cleaning process to workflow and displays, so you can take the blueprint and put it to work in your own plant.
Dave Coyleâ¨
Founder, Maverick Drycleaners
Stop leaving money on the table
The Comforter Playbook
A fast way to grow profits without adding more stress or labor. You don't need more clients. You just need to sell something that pays better.
Get the Playbook